We craft a story around your customers' problem—and your company's solution.
No one wants to see your company's founders talking to the camera anymore — except for maybe your company's founders. Customers want to be captivated by your brand's story, not sold your company's history, work ethic, or mission statement. They want to be shown — in a compelling way — why your product or service is relevant to them, why they should go with you, how your company will improve their day-to-day lives.
They want a branded film.
Read on to see how to educate and entertain your prospective customers with a branded video. Think of it like a short film about your product or service.
Why Produce a branded film?
Longer-form ads were also both more effective in lifting brand favorability than the 15-second ad. The extra depth and dimension of more complex stories created a more meaningful connection to the brand (Google).
To see an example of a branded film we've produced, watch "Super Hero Mom" below, a branded film we made for L Laundromat, and read on for more about our approach.
Rather than produce a traditional commercial that would hard-sell your services, we'll craft a story-based film that will entertain and educate your potential customers about your service.
"People don’t want to see ads, but they might stop if it’s something that’s interesting and it looks like their friend is posting it, and it doesn’t seem like an ad.”
— Savannah Sanchez, Media Buyer and Ad Consultant
We're headquartered in Philadelphia, PA, USA, but we can produce a video for you anywhere via our global network of producers.
To continue the conversation, get in touch via the form below.